Sinek states that continuous motivation from the leaders has enabled the followers to maintain work satisfaction and reduce turnover. People with common beliefs as Marriot have continued to perform at higher levels while staying motivated. By sharing organizational beliefs with the public, Marriot has managed to inspire the followers that success is imminent through collaboration, innovation, and persistence. At Marriot International, Inc., inspiring action influence philosophy is the key element that has enabled the organization to stand out from others in the hospitality industry.

Besides, they have the best performing, loyal and satisfied followers, focused on accomplishing their mandates. Inspirational leaders have the best techniques for motivating their followers (Sinek). This reduces staff turnover rates and improves loyalty. Motivated staff perform excellently and enhance job satisfaction. Motivation is undoubtedly a typical element for leaders in hospitality organizations to improve the performance of employees. Sinek’s idea of “why” and not “what” is my eye-opener for success, both in personal and professional lives. The most inspiring and efficient way of achieving success in the field is by telling the people why things are done and not what things are done.

Telling individuals about the results before telling them what one believes in is uninspiring and has higher chances of causing failure. The idea that success relies on what people believe in and not what the result is further influences me to focus on inspiring others with my beliefs and not the results.Īccording to Sinek, people buy “why” firms do things and not “what” they do. According to Sinek, international companies like Apple have achieved success because of what they believe in and not what they make. Many people choose to follow leaders and organizations with the same beliefs as theirs.

Leaders and organizations have the capacity to inspire and motivate people to achieve success, regardless of their size or financial status. According to Sinek, most organizations fail because they embrace the golden circle from the outside instead of from the inside. The key item in Simon Sinek’s video that mostly impacted my personal and professional life is the golden circle (2:02 – 3:17). Leaders’ success relies on their abilities to inspire, motivate and share innovative ideas with other people.

How great leaders inspire action